Runway: the indicator that defines the survival of your company

Sometimes people believe that the only thing necessary to start a business is to have a good idea. Creating a company, and especially making it prosper, can be compared to flying a

«I Can Manage Failure on My Own, Thanks»: Why Analysing Failure Is More Useful Than Idolising Success.

«I can manage failure on my own, thanks.» The phrase sounds ironic, but it contains an uncomfortable truth: failure doesn’t require a great strategy. It’s enough to copy with

The Walmart Lesson Everyone Ignores: It’s Not About Being Big, It’s About Being Big Where It Matters

When we think about Walmart’s success, the first word that comes to mind is «size». We picture a giant corporation that crushes its competitors through its massive national pur

Why the Discounted Cash Flow (DCF) method is usually the most representative way to understand the value of a company

Imagine a buyer shows interest in your company. You’ve been working on it for years, but have you ever really asked yourself: what is it worth? Emotional attachment might lead yo

Synergies in M&A: The Thin Line Between a Gem and a Mirage

In the world of M&A, there’s one universal word that seems to justify everything: synergy. It’s repeated in presentations, pitches, and boardrooms as if it were the ultimat

Is the legal side relevant in an M&A (Mergers and Acquisitions) process? Should I get advice from the very beginning of my company’s creation? The answer is simple. YES, 100%

In an M&A process, the legal aspects are critical to ensure that the transaction is executed safely, efficiently, and without hidden liabilities. Negotiation is a decisive part

The Hidden Business of Big Companies: How to Make Money Before Selling

Many companies use the subscription or customer loyalty model to finance their operations without financial cost. Let’s look at some examples. Have you ever wondered how your fav

CORPORATE TRANSACTIONS (M&A) AND THEIR SIGNIFICANCE

Those of us who are dedicated to professional services are well aware of the importance of brand recognition and brand value. Image is directly related to your persona, since you a

How should we interpret the AIDA method in 2021?

A few weeks ago, during the course of a meeting, a client explained to us how they are finalizing the phases of the AIDA method in their sales process. He commented that they had a

Cash Flow: Essential, powerful and devastating

We would like to start with a statement that we never tire of using, and which is often repeated by colleagues involved in corporate finance: Companies are born and die by the cas

The first three questions we ask our customers

Every customer is different. Every client has a different need. Each client has to face her respective problem with her own approach. These are concepts that we have very much inte

Quick move or consistent strategy?

Today more than ever, in a pandemic situation of constant adaptation, it is especially relevant for companies to choose between implementing a quick movement or working and definin

SWOTs have a second part

Now that we are at the beginning of a new year, it is the moment in which many companies decide to think about where their future should be directed the following year. Everyone wh

The importance of financial health

Is it possible to generate profits without considering the financial health of the company? The answer is yes. Is it possible to manage our finances as an asset and make the most o

A company’s purpose

Automatic management and direction

What is strategy?

We are very convinced that you have heard the term strategy hundreds of times, but when the time comes to define it correctly is when difficulties arise. The main problems are: eit